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Video Awards Categories

These categories recognize excellence in videos produced for a business-related purpose that were first released or otherwise made public since January 1 2018.

Information to be submitted online for entries in these categories for the 2019 ABAs will include

a. An essay of up to 200 words describing the video's purpose and results to date

b. The video itself, in the form of an attachment or a URL, which you must attach to your entry through our attachment/link uploading tool

c. Optionally, you may list creative and production credits for your work - a list of the people and organizations that contributed to its development

H01. Branded Entertainment
  a. Business-to-Business
   b. Consumer
H02. Corporate Social Responsibility (new category for 2019)
H03. Corporate Overview
H04. Documentary (new category for 2019)
H05. Events & Webcasts
H06. Fashion & Lifestyle (new category for 2019)
H07. Food & Drink (new category for 2019)
H08. Internal/Employee Communications
H09. Magazine Format
H10. Motivational
H11. News & Politics (new category for 2019)
H12. Orientation
H13. P.R.: Annual Reports
H14. P.R.: Government
H15. P.R.: Industrial
H16. P.R.: Media & Entertainment
H17. P.R.: Non-profit Fund Raising
H18. P.R.: Other
H19. P.R.: Technology
H20. Public Service & Activism (new category for 2019)
H21. Sales: Direct Response Marketing
H22. Sales: Government
H23. Sales: Industrial
H24. Sales: Media & Entertainment
H25. Sales: Other
H26. Sales: Technology
H27. Sales: Product Sales
H28. Sales: Service Sales
H29. Science & Education (new category for 2019)
H30. Security/Safety
H31. Sports (new category for 2019)
H32. Training
H33. Travel & Tourism
H34. Viral